THE NEW YORK TIMES MAGAZINE – BEHIND THE COVER
“Behind the Cover” is a weekly video series that we produce for The New York Times Magazine. Through interviews, stop-motion animations and behind-the-scenes looks at the creative process, we capture the story of how each week’s cover was made.
CASPER – GRAVITY
Newton’s law governs our lives, and one third of our time is spent succumbing to it. “Gravity” is a spot created for Casper that reflects on the substance of sleep through nature’s most immutable rule.
GOOGLE ASSISTANT – ICONS AND ILLUSTRATIONS
HunterGatherer was commissioned by Google to design a dynamic library of icons and illustrations for the Google Assistant platform. Illustrations cover a broad range of categories and apps, and are optimized to read quickly at multiple scales.
Identity and design for Pilgrim—a Brooklyn-based surf and clothing retailer with outposts in Amagansett and Tokyo.
Enso asked us to create a fictional GoogleFiber game concept that would announce when Fiber was coming to neighborhoods throughout the country. The stop-motion spots were shot in-studio, on a four foot game board.
TABASCO – FLAVOR YOUR WORLD
We worked in partnership with Hunter PR and Tabasco on an evolution of Tabasco’s ‘Flavor Your World’ campaign. The goal was to capture and promote the purity of Tabasco’s three simple ingredients (peppers, salt, and vinegar), and to show how Tabasco enhances people’s food and lives.
AM LAB – SCHMUTZ!
An animation for AM Lab that talks about the dirty truth behind your gadgets. All scenes were created practically, using stop-motion animation and projection.