HunterGatherer is a full-service design agency, focused on telling its clients’ stories in unforgettable ways. The studio was founded in 2000 and specializes in narrative messaging through branding design, illustration, animation, and experience design.

GreeNYC Campaign

GreeNYC is New York City’s environmental initiative, now in its tenth year. Since 2007, HunterGatherer has helped the Mayor’s Office grow GreeNYC into a larger campaign; encompassing seasonal print, outdoor, and television messages, as well as retail partnerships and targeted mini-campaigns. ‘Birdie’ talks about environmental subjects in a way that’s atypical of most ‘green’ initiatives. The campaign is written and designed in a simple manner that has broad appeal without ever feeling preachy.

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